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Brands A - D
Brands E - H
Brands I - L
Brands M - R
Brands S - Z
Federation Escape Trackies
Stay warm and snuggly with these urban joggers, hoodies, tops, tees and skirts.
The perfect pants to look chic at home, at the shops.
Get your new season colours.
Elwood Spring 2020
Something with a difference is what you will always find with this label
Spring 2020 ELM
with statement pieces to pair with your wardrobe staples
Elm Spring 2020 Collection
Inject some style into your Spring and Summer wardrobe with elm.
Plan your spring outfits
Pre order now - Limited stock.
Like most things in Christchurch in 2011, the earthquakes changed our very being. As resilient Cantabrians, we changed tact, shifting from selling giftware to the launch of All About a Girl, a contemporary fashion store in the Bush Inn Mall.
Our journey has been exciting and ever changing. Over the last year we have changed a lot of our labels into a more affordable price point with relaxed easy wear clothing. You have responded so well that its turned into an ever changing offering.
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